NorthPoint Talent Partners
Branding + Website
THE PROBLEM
NorthPoint Talent Partners needed a more polished, professional brand presence. Their existing logo and website did not reflect their expertise as a recruiting agency or provide the clarity and resources needed to support clients and candidates.
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THE SOLUTION
Wallis Gray Marketing refreshed their logo and developed a modern, professional website that clearly communicated their services and offered helpful resources for organizations seeking talent.
OUR APPROACH
DISCOVER
Assessed the current brand, target audiences, and competitive landscape.
DEFINE
Identified opportunities to elevate the professional tone and visual identity.
DESIGN
Updated the logo and established a more modern, trustworthy visual system.
BUILD
Designed and developed a clean, easy-to-navigate website with clear service messaging.
IMPLEMENT
Assessed the current brand, target audiences, and competitive landscape.
GROW
Assessed the current brand, target audiences, and competitive landscape.
THE OUTCOME
NorthPoint Talent Partners emerged with a refined brand and a professional website that better represents their capabilities. The new platform enhances credibility, improves user experience, and provides meaningful support to clients and job seekers positioning the agency for continued growth.
“This rebrand gave us a clear, confident voice in the market. We finally look like the company we are.”
Managing Partner, NorthPoint Talent Partners
Let’s Build Something That Truly Connects
Whether you’re designing environments, elevating a city’s identity, or bringing next-generation industrial innovation to life, your brand deserves a marketing partner invested in your success. We’re here to bring clarity, focus, and strategic direction to whatever you’re building next.
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